Last updated: September 30, 2026

OVERVIEW

OMG World operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the “Services”).

OMG World is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use or make a purchase or other transaction using the Services or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use and disclosure of your information as described below.

PERSONAL INFORMATION WE COLLECT OR PROCESS

When we use the term “personal information”, we mean information that identifies or can reasonably be linked to you or another person.

Depending on how you interact with the Services, where you live and as permitted or required by applicable law, we may collect or process the following categories of personal information:

Contact details, including your name, billing address, shipping address, phone number and email address.

Financial information, including payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.

Account information, including your username, password, security questions, preferences and settings.

Transaction information, including products you view, place in your cart, add to your wishlist, purchase, return, exchange or cancel, as well as information about your previous transactions.

Communications with us, including information you provide when contacting customer support or otherwise communicating with us.

Device information, including information about your device, browser or network connection, IP address and other unique identifiers.

Usage information, including information regarding your interaction with the Services and how and when you navigate our website.

PERSONAL INFORMATION SOURCES

We may collect personal information:

• directly from you, including when you create an account, use the Services, place an order or communicate with us;
• automatically through the Services, including through your device, cookies and similar technologies;
• from service providers that provide technology or process information on our behalf;
• from our partners or other third parties.

HOW WE USE YOUR PERSONAL INFORMATION

We may use personal information for the following purposes:

Providing and Improving the Services

We use personal information to provide the Services, process payments, fulfil orders, arrange shipping, facilitate returns and refunds, maintain customer accounts, remember preferences and provide a personalised shopping experience.

Marketing and Advertising

We may use your personal information for marketing and promotional purposes, including sending marketing communications by email or other permitted channels and displaying relevant advertisements.

Where required by applicable law, marketing communications will be sent on the basis of your consent or another appropriate legal basis.

Security and Fraud Prevention

We may use personal information to authenticate accounts, provide a secure shopping experience and detect, investigate or prevent fraudulent, illegal, unsafe or malicious activity.

If you create an account, you are responsible for keeping your account credentials secure.

Communicating With You

We use personal information to provide customer support, respond to enquiries, send information relating to orders and maintain our relationship with you.

Legal Reasons

We may process personal information where necessary to comply with applicable laws, respond to valid legal processes, protect our rights or the rights of others and enforce our terms and policies.

HOW WE DISCLOSE PERSONAL INFORMATION

In certain circumstances, we may disclose personal information:

• to Shopify and service providers that perform services on our behalf, such as payment processing, IT, analytics, customer support, fulfilment, cloud storage and shipping;
• to business and marketing partners where appropriate and permitted by applicable law;
• where you request or consent to disclosure, including where information needs to be shared to fulfil and deliver your order;
• within our corporate group or with affiliates;
• in connection with a business transaction, legal obligation, legal proceedings or protection of our rights.

RELATIONSHIP WITH SHOPIFY

The Services are hosted by Shopify.

Shopify collects and processes certain personal information relating to your access to and use of the Services in order to provide and improve Shopify's services.

Information submitted through our store may therefore be transmitted to Shopify and other service providers, including providers located outside your country of residence.

For further information regarding Shopify's processing of personal information and your applicable rights, please refer to Shopify's Consumer Privacy Policy and Privacy Portal.

THIRD-PARTY WEBSITES AND LINKS

Our Services may contain links to websites or online platforms operated by third parties.

We are not responsible for the privacy or security practices, accuracy or content of websites that we do not operate.

We recommend reviewing the privacy policies and terms of any third-party websites you visit.

CHILDREN'S DATA

The Services are not intended to be used independently by children who do not have the legal capacity to enter into transactions under applicable law.

We do not knowingly collect personal information from children in circumstances prohibited by applicable law.

If you are a parent or guardian and believe that a child has provided personal information to us improperly, please contact us.

SECURITY AND RETENTION OF YOUR INFORMATION

We take reasonable measures designed to protect personal information.

However, no security measures or methods of electronic transmission are completely secure, and we cannot guarantee absolute security.

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to fulfil orders, maintain accounts, comply with legal obligations, resolve disputes and enforce applicable agreements and policies.

YOUR RIGHTS AND CHOICES

Depending on where you live and subject to applicable law, you may have rights regarding your personal information, including:

• the right to access personal information we hold about you;
• the right to correction of inaccurate personal information;
• the right to deletion of certain personal information;
• the right to data portability in applicable circumstances;
• the right to object to or restrict certain processing;
• the right to withdraw consent where processing is based on consent.

Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.

You may exercise applicable rights by contacting us using the details provided below.

We may need to verify your identity before processing a request.

MARKETING COMMUNICATIONS

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in our marketing emails.

Even if you unsubscribe from marketing communications, we may continue to send non-promotional communications relating to your account, orders or transactions.

INTERNATIONAL TRANSFERS

Your personal information may be transferred, stored or processed outside the country in which you live.

Where required, transfers of personal information outside the European Economic Area or United Kingdom will be made using recognised safeguards, such as applicable Standard Contractual Clauses, adequacy decisions or other legally recognised mechanisms.

COMPLAINTS

If you have concerns about how we process your personal information, please contact us first using the details below.

Depending on where you live, you may also have the right to lodge a complaint with your competent data protection supervisory authority.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes to our practices, Services, legal requirements or other operational reasons.

The revised Privacy Policy will be published on this website and the “Last updated” date will be updated accordingly.

CONTACT

If you have questions about this Privacy Policy, our privacy practices or wish to exercise any applicable privacy rights, please contact us:

Email: info@omgworld.com

Company Name: UAB OMG Bubble Tea
Registered Address: Ramygalos g. 149G, LT-36255 Panevėžys, Lithuania
Company Registration Number: 305971338
VAT Registration Number: LT100014863412

For the purposes of applicable data protection laws, UAB OMG Bubble Tea, operating under the brand name OMG World, is the data controller responsible for processing your personal data.